Editor Beauty Pick: Benefit It’s Potent Eye Cream

Today’s beauty pick by our editor is BENEFIT IT’S POTENT! EYE CREAM. Here’s the low-down on the new must-have product for your eyes:

This shining star in the “b.right! Radiant Skincare” collection lives up to its name, working powerful beauty magic on eyes with collagen-boosting botanicals, skin-firming peptides and super-hydrators.

What does it do?

The product is a brightening eye cream for fading dark circles. This powerful eye cream, containing a peptide complex known to help restore elasticity and firmness, fades dark circles and helps smooth fine lines for brighter, younger-looking eyes. Its blend of hydrating botanical extracts features apple extract, known to help boost collagen, and loquat extract, known to help protect the skin from free radical damage.

Tip: Apply Ooh-la-lift, Benefit’s instant under-eye brightener, after It’s Potent! Eye Cream for an extra brightening boost.

Benefit It’s Potent! Eye Cream, $32, from Sephora.com

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